BRANDING DETAIL

Coastal Living


Located on the Mornington Peninsula in Victoria, the business values of Coastal Living reflect the quintessential, relaxed and simple Australian way of life, represented by their range of homeware and furniture.

As a destination location – a place to write home about – a logo based on a postcard stamp was developed in a minimal, contemporary way to convey a sense of nostalgia and prestige. This was then applied to a range of stationery, packaging and signage applications.